The metaverse is coming.
According to Gartner, by 2026, 25% of people will spend one hour per day or more in virtual reality, and nearly one-third of businesses will offer products or services for the metaverse. Additionally, Microsoft’s Work Trend Index predicts that half of Gen Z and Millennials believe they’ll do some of their work in the metaverse in the next few years.
The technology is still in its infancy, but tech’s exponential growth rate means the world is likely just a few advances away from a snowball of VR applications.
Business leaders need to start paying attention now, tracking advancements and envisioning how the metaverse can be integrated into their organizations to improve everything from operational efficiency and culture to customer service.
A Virtual Reality Experiment
I recently ventured into the world of VR using Microsoft’s HoloLens and Mesh, a beta mixed-reality platform. Along with a small team of tech experts at my company, Centric Consulting, I designed my avatar, experimented with having conversations, moved objects around the space and tried out collaboration via accessing and authoring shared files.
Was it cool? No doubt. Does the technology still need tweaking to become ready for mass-market use? Also, yes. Below, I dive into what works, what needs further development and what leaders need to know now.
What Works: VR for Connection, Collaboration, Frontline Workers
VR holds potential for improving virtual or hybrid work and could become another common modality used for connection and collaboration.