Watch out music videos! The metaverse is coming for you.
Have you ever attended a concert in the metaverse? Judging by the latest category to be added to the MTV Video Music Awards roster, you probably should. This year’s VMAs will hand out a Moon Person for “Best Metaverse Performance,” but there’s no word on whether the award will be received virtually.
And they aren’t the only artists performing in the metaverse. Virtual and metaverse concerts became popular during the pandemic when live, in-person entertainment was put on hold. But online concerts and virtual performances are here to stay, especially as the metaverse becomes more engrained with out everyday lives.
Its acknowledgement at the VMAs suggests metaverse performances might even become a mainstay of the music industry. Only time will tell.